COLE Publishing launched Water System Operator magazine 2 1/2 years ago, based on the success of sister publication Treatment Plant Operator, focused on the wastewater side.Professionals on the operations side of drinking water utilities embraced WSO, just as the wastewater community adopted TPO. As it turned out — we might as well just say it — WSO was a popular but not a commercial success.And so, what’s a publisher to do? One option would be simply to discontinue WSO. Another option — and we think a better one — is to change our approach slightly and offer a magazine for














