When Joanne Rufft visits a fourth grade classroom on Delaware’s Delmarva Peninsula, she brings along a couple of models, some handouts, a video or two, and three phrases she repeats as often as possible during her 90-minute presentations.“We talk about three principles when it comes to water: Preserve it. Protect it. Conserve it,” says Rufft, director of community relations and environmental initiatives for Artesian Water Company, an investor-owned utility based in Wilmington, Del.“Those are the buzzwords that run through the whole program. We fit a lot of information into an hour and a half, and if the students can learn



































