A California Agency Creates A Brand For Its Recycled Water, Biogas Energy And Pelletized Biosolids

A California agency creates a brand for its recycled water, biogas energy and pelletized biosolids, building community connections and winning support for future investments.
A California Agency Creates A Brand For Its Recycled Water, Biogas Energy And Pelletized Biosolids
The team at the Encina Wastewater Authority includes, from left, Bill Bonghi, operator I; Michael Cripe and Chris Scibilia, operator II; Santiago Resendiz, operator; Octavio Navarrete, operations manager; Brian Samoska, mechanic; James Mattern, heat dryer supervisor; Alan Manges, biogas and energy production supervisor; Irek Wenske, operations shift supervisor; and Davey Riedesel, operator.

Many clean-water plants create brand names for their biosolids. The Encina Wastewater Authority takes the concept further.

Its Class A biosolids pellets go to market under the PureGreen brand. Its electric power and heat from biogas, PureEnergy. Its recycled water, PureWater....

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